Home/Policy

Privacy Policy

Last updated: December 2025

This Privacy Policy explains how Auxaura (“we”, “us”, “our”) collects, uses, shares and protects personal information when you visit www.auxaura.com (the “Site”), contact us, or otherwise interact with us online.

This Privacy Policy should be read together with our Cookie Policy.

1) Who we are

Auxaura operates through the following entities (together, “Auxaura Group”):

🇦🇪 United Arab Emirates
Auxaura Technologies FZCO (Trade Licence / Reg No: 15692)
Building A1, Dubai Digital Park, Dubai Silicon Oasis, Dubai, United Arab Emirates

🇬🇧 United Kingdom
Generation IT Group Ltd (Company No: 14749811)
Ludgate House, 107–111 Fleet Street, London, England, EC4A 2AB

🇿🇦 South Africa
Generation IT Group Ltd (SA registered) (Company No: 2021/967452/07)
Unit 5 Frangipani Park, 235 Frangipani Street, La Montagne, Pretoria, Gauteng, 0184

Depending on your location and the nature of your interaction with us, one or more Auxaura Group entities may be responsible for your personal information.

2) What information we collect

We may collect and process the following categories of personal information:

A. Information you provide to us

Name, job title, company name

Email address, telephone number

Information you submit via contact/enquiry forms, meeting requests, newsletter forms (if enabled), or email communications

Any other information you choose to provide (for example, message content and attachments)

B. Information collected automatically when you use the Site

IP address and general device/location information (approximate)

Device and browser information (e.g., browser type, operating system)

Basic usage information required to load and secure the Site

Cookie identifiers and similar technologies (see section 5 and our Cookie Policy)

C. WordPress / site administration information

Because this is a WordPress website, the Site may collect or store information through WordPress core features and configuration, such as:

Contact form submissions (depending on the form plugin used)

Server/security logs (e.g., access logs, error logs, firewall logs)

Comment information (if comments are enabled) which may include name, email address, IP address and comment content

User account details (if user registration is enabled)

D. Recruitment information (only if enabled on the Site)

If you apply for a role via the Site, we may process recruitment information such as work history, qualifications, and application materials.

3) How we use your information

We use personal information to:

  • Respond to enquiries and communicate with you
  • Arrange meetings and provide requested information
  • Operate, maintain, and secure the Site
  • Monitor for fraud, misuse, and security incidents
  • Improve our website, content, and user experience
  • Manage marketing communications where permitted by law (and where consent is required, with consent)
  • Comply with legal obligations and enforce our rights
  • We do not sell personal information.

4) Lawful bases for processing

Where applicable (including under UK GDPR), we process personal information on one or more of these bases:

Legitimate interests (e.g., responding to business enquiries, improving and securing the Site)

Consent (e.g., where you opt in to certain cookies or marketing communications, where required)

Contract / pre-contract steps (e.g., taking steps at your request before entering into a services agreement)

Legal obligation (e.g., compliance with applicable laws and regulatory requirements)

5) Cookies and similar technologies

Our Cookie Policy explains how we use cookies and similar technologies, including:

strictly necessary cookies (core website functionality)

performance/analytics cookies (where implemented)

marketing cookies (where implemented)
and how you can manage or withdraw consent via the cookie banner or your browser settings.

Auxaura_Cookie policy_Dec 2025

Analytics status: We do not currently use analytics on the Site. If we implement analytics in future, we will do so in line with our Cookie Policy, including obtaining consent where required.

Auxaura_Cookie policy_Dec 2025

6) How we share your information

We may share personal information with:

Auxaura Group companies (UK, South Africa, UAE) for internal administration and to respond to enquiries or provide services

Service providers that help us operate the Site and our business (e.g., website hosting, email providers, IT/security providers, CRM/productivity tools)

Professional advisers (e.g., lawyers, auditors, insurers) where necessary

Authorities / regulators where required by law, or to protect rights, safety, and security

We only share what is necessary for the relevant purpose and require appropriate confidentiality and security measures from service providers where applicable.

7) International transfers

Because Auxaura operates across the UK, South Africa and the UAE, your personal information may be transferred to, stored in, or accessed from multiple countries.

Where required by law, we implement appropriate safeguards for international transfers (for example, contractual protections and security controls) and only transfer personal information where it is lawful to do so.

8) Data security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure. However, no website or internet transmission is completely secure, and we cannot guarantee absolute security.

9) Data retention

We keep personal information only as long as necessary for the purposes described in this Privacy Policy, including:

to respond to enquiries and maintain business records

to meet legal, accounting, and regulatory requirements

to resolve disputes and enforce agreements

Where feasible, we anonymise or delete information when it is no longer required.

10) Your rights

Depending on your location and applicable law, you may have rights to:

request access to your personal information

request correction or updating of inaccurate information

request deletion (where applicable)

object to or restrict certain processing

withdraw consent (where processing is based on consent)

request portability (where applicable)

To exercise your rights, contact us using the details below. We may need to verify your identity before responding.

11) Complaints

We encourage you to contact us first so we can try to resolve any concerns promptly.

You may also have the right to lodge a complaint with a supervisory authority/regulator, including:

United Kingdom: the Information Commissioner’s Office (ICO) (data protection complaints process). GOV.UK+3ICO+3ICO+3

South Africa: the Information Regulator (POPIA complaints), including via its published complaints channels. inforegulator.org.za+2inforegulator.org.za+2

United Arab Emirates: you may lodge a complaint with the relevant competent authority in the UAE, where applicable under UAE data protection laws. U.AE

12) Third-party links and embedded content

The Site may include links to third-party websites or embedded content (for example, maps, videos, or social media). Third parties may collect information via their own technologies. We are not responsible for their privacy practices. Please review their privacy policies before providing them with personal information.

13) Children’s privacy

The Site is intended for business use and is not directed to children. If you believe a child has provided us with personal information, please contact us so we can address it.

14) Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated “Last updated” date.

15) Contact us

If you have questions about this Privacy Policy or how we handle personal information, contact:

Auxaura
Email: info@auxaura.com
Website: www.auxaura.com